It looks ready for a marshmallow, but this campfire has a very different relationship with heat. Schaffer Art Studios shaped snow into a stack of logs and tall flames, then added colour to create a wonderfully cheerful contradiction: a roaring fire that needs to stay cold.
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The archive project is associated with Brendan Schaffer and Schaffer Art Studios. The photographs show a complete little scene, including the oversized marshmallow on a stick. That final detail turns an impressive sculpture into a joke you can understand immediately.
Build the shape before the surprise



Photo: Facebook
The sculpture works because its main forms are recognisable. Rounded logs sit below pointed flames, and the marshmallow has a simple silhouette. Even before noticing the material, the viewer can read it as a campfire.
Colour then sharpens the illusion. Yellow areas seem to glow inside orange and red edges, while the carved ends of the logs suggest familiar rings and grain. In the wider photograph, people provide a sense of just how large those details are.
A useful idea for looking at temporary art

Photo: Facebook
Ask which part of the work tells the story most quickly. Here, the shape establishes the subject, the colour supplies warmth and the marshmallow supplies humour. The photograph preserves their combination even though the material cannot last through a thaw.
If the project inspires your own winter creativity, a simple shape on a permitted patch of snow is a good starting point. Photographing the work from both near and far can show details as well as scale. Keep any materials you introduce compatible with the site’s rules and clean-up arrangements.
For a different kind of temporary mark, explore Faust’s snow lettering. For a winter structure that uses light instead of painted flames, see New Hampshire’s Ice Castles.
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A cold sculpture built around the idea of warmth
Brendan Schaffer’s snow campfire depends on a deliberate contradiction: flames, logs and a marshmallow are recreated in a material associated with cold. The colouring described in the original account makes the flame shapes more immediately legible, while the person beside the sculpture establishes its size.
The opening iStock photographs introduce the snowy setting; the studio’s Facebook photographs document the campfire itself. Keeping that distinction in view makes the making-of story easier to follow. In the finished work, a marshmallow and stick complete the joke without requiring a detailed explanation. The colour makes the flames lively, but the sculpted silhouettes still carry the subject. Imagining the scene without its orange and yellow surface is a useful way to see how much Schaffer achieved through shape alone.
Sources, photography and further reading
Original feature and image attributions:
- Schaffer Art Studios
- official Facebook page
- Twisted Sifter
- Viral Nova
- 15+ Cars That Winter Turned Into Art
- Every Year, These 3 Brothers Make A Giant Snow Sculpture In Their Front Yard
- They Carved An Entire City Out Of Ice…And It’s Beyond Awesome.
- 24 Beautiful Ice And Snow Formations That Look Like Art
- Schaffer Art Studios
- Faust’s snow lettering
- New Hampshire’s Ice Castles




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